A user-focused approach can be developed particularly well if the appropriate processes and structures are deeply entrenched in your company. Within the scope of our UX process consulting, you will be able to work step by step to establish the required know-how and adapt work processes and organizational structures.

If the goal is to strategically align larger areas of your company or even the entire company with UX, it is a good idea to develop an overarching strategy. The more your business objectives are harmonized with the expectations of users, the greater the users’ satisfaction and thus their confidence will be. And that is pays off for the entire company.

We support you in setting up and embedding a user-focus approach in your company for the long term. Within the scope of our UX coaching, you can take advantage of medium- to long-term support from experienced UX coaches (CPUX certified) during your transformation phase.

With RecModul^®, we record vehicle-related data (e.g., speed) in real time while driving by linking our own survey software directly to a vehicle interface. We use the signals sent from the vehicle to establish a connection between survey content and predefined events (such as, reaching a certain speed). This allows for data to be collected directly after experiencing an event rather than the usual practice of keeping a logbook or holding post-hoc interviews.

Our expert reviews provide you with a fresh external viewpoint to give your development new ideas. Your product/service or even a previous concept is studied based on universal principles of usability and user experience (heuristic evaluation). The results are weighted and suggestions for solutions are presented.

How satisfied are users with your product or service throughout the entire user journey? We study the individual steps of users’ interaction with your product/service. We evaluate how and wherever the user comes into contact with your product and reveal how she experiences it and what her goals are.