可用性测试

您的产品需要进行用户可用性测试吗?我们调查用户对系统、操控界面或者一款软件产品喜爱的原因以及使用痛点。我们可以为您提供适合您预期的产品兴趣点、时间、预算的方案:如可在短时间内完成的接受度及可用性测试,或者涉及广泛的全球性研究。

使用操作说明

您需要一份详尽展示、介绍使用软件原理的说明书吗?我们的用户调研专家非常愿意帮您解决这个问题:无论是处于项目的某一个重要阶段还是长期项目。我们为您生成规格统一的框架文件(黄金准则),定义使用逻辑、流程及安排。
Elektromobilitaet, Strom, Zeichnung

电动汽车-未来的出行方式

The widespread use of electric vehicles is still in its infancy. For consumers, the high acquisition costs and the current range an electric car can current travel are the top handicaps. However, with regard to growing urbanization in the world, with the emergence of megacities as Sao Paolo, Tokyo, Mumbai, and Shanghai, electric mobility is the future.

史比格研究所:扩大消费者研究及用户体验咨询团队的规模

In their daily work, researchers and consultants at Spiegel Institut around the world are placing the focus on the user and tracing the experience of the experience. As there is a growing demand in this sector and the institute’s expertise in user experience consulting is more sought after than ever before, the team has grown in recent months by 15 additional colleagues.  
 

Autonomes Fahren, selbstfahrendes Auto, Haende weg vom Steuer

自动驾驶-何时我们将不再需要亲自驾驶?

Driver assistance systems (DAS) have now arrived on the scene. Even small and compact cars now feature complex, sensor-based systems such as collision avoidance systems. This is a development that will certainly intensify in the next few years. All systems currently offered already have one thing in common: They only offer assistance, while the control and responsibility remain with the driver.
Urban Mobility, Mann faehrt Fahrrad

城市出行-未来的出行方式

What will mobility look like in the future? And what kind of vehicles will be used? Mobility is the epitome of freedom. People are moving more and more, faster and faster, further and further, and their mobility is becoming increasingly spontaneous. This represents a significant challenge to future mobility services. Demographic change in society, urbanization, and the possibilities of digitization are changing individual requirements for mobility. In the future, personal needs must be aligned with those of an individual’s surroundings.
Explodierte Gluehbirne

“趋势与创新”

Society as a whole and each respective target group undergoes constant change, and lifestyles and values will be continuously adjusted or shifted. This is where trend research can help: We determine what are the drivers of these changes and how this is expressed in patterns of lifestyles and consumption.