Mannheim, October 25, 2017 Under the motto “Meet the Future of Market Research”, the world’s leading trade fair for market research “Research & Results” is taking place in Munich from October 25-26, 2017. Spiegel Institut is once again on hand at the international conference for trends and innovations in market research with an offer worth seeing: At booth 245, visitors can expect not only exciting conversations about innovative tools and developments in market research, usability and user experience, but Spiegel Institut also offers interested persons the opportunity to immerse themselves in virtual worlds and test tomorrow’s products today. On the flip side, one very real experience will be the mobile Italian ice cream stand that offers an ice-cold refreshment for visitors to the booth.

In addition to the wide offer at the booth, Spiegel Institut will present two workshops as part of the excellent program at Research & Results:

25/10/2017, 1:30-2:15 p.m., Room 5: 
Insight Action Workshop – Translating insights into recommendations for action presented by Anna Lewandowski, Head of Qualitative Market Research

26/10/2017, 9:45-10:30 a.m., Room 4: 
You just need to pull the nipple through the loop - A look at the diverse field of UX and usability
Presented by Fabian Hilkert, Project Manager for International Market Research 

We look forward to seeing you at the booth 245 at Research & Results 2017.

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(Image source:
(Image source gallery: Spiegel Institut)